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Are You ‘That Guy’ When it comes to Social Marketing?

We’ve all seen him. He’s that guy, the pompous man at the dinner party who spends the evening bragging about himself and his accomplishments, rather than engaging others in conversation. By the end of...

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Marketing is No Longer About the Value of Your Offer – It’s Now About the...

For hundreds of years, all the way back to the town crier, marketing has been about yelling. As marketers, we are trying new ways to rise of above the noise and be heard. Frankly, we have gotten a...

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How To Deliver Value Through Social Media – slide deck

Thank you so much for those who were able to join us for Lee Mikles and Patrick Callahan’s presentation on social media.  Their presentation is up on Scribd for those who want to share it with others...

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Consumer Brands and the New Social Community

A Word From One of Our Sponsors:  JitterJam by Margaret Donnelly-VP of Marketing & Business Development, JitterJam Social networks have created new, often fleeting organic communities of...

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How an online review of that “new pizza restaurant” along with social media...

by Steve Markenson Perhaps you’re reading this blog post and getting hungry. There’s a new pizza place down the street which seems to be drawing quite a few customers. But how good is that pizza? You...

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